You have to admit it—you are sick and tired of having to pay staff to sit by the phones and
wait for your players to place their actions… and this is exactly why you need to start using a
pay per head sportsbook service like 7pph.com. In about ten minutes, you are going to start to
wonder why you waited so long to make the move to automate your bookie operation.
Let’s take a quick look at some of the things that hold back most local bookie operations from
going to the next level:
• Excessive salaries for staff
• Limited ability to only be able to take X number of calls at any given time
• Missing last-minute line moves due to injuries or playing conditions
• Limited number of service hours
• Inability to grow business into other areas of the market, such as horse racing, poker, or
• Losing track of players’ figures, enabling them to rack up excessive debt they cannot pay
Does any of that sound like the challenges you are facing with your own local bookie operation?
If you checked off even one of those items, the time has come for you to take your operation to
the next level and start using a pay per head sportsbook service.
Two of the bigger challenges for most local bookies is paying their staff and the number of
hours they can be open. In many cases, bookies have to pay agents excessive salaries due to the
limited amount of time they are able to offer them work.
All of those costs and restrictions are immediately dismissed the moment you make the move to a
pay per head operation. Not only do you lose the salaries and staff, but you now have an
operation that is literally available to your players 24/7.
If Joe the bartender would rather place his bets at 4am after he works and has an hour to look
over the paper, he can do it while you are home sleeping in your bed. If someone wants to place
a wager on Wednesday for a game on Sunday, the line will now be available for them to do so. You
no longer have to worry about opening up your lines when there are only one or two games
available because your online site is always open!
How many callers are you missing simply because your lines get too busy 15 minutes before the
games kick off and then you have to listen to the moans and groans from your players that they
missed getting their game in?
That will never happen because even if every player you have decides to place his or her bet at
the exact same time, every wager will be placed as long as they get it in before the game
actually starts. In many cases, bookies that use our service see a significant increase in their
daily flip simply because all their players are always able to place their bets.
Players who have dug themselves into a hole are infamous for using the hectic last few minutes
before a game kicks off to call in their bets, knowing you probably will not be able to check
figures at that time. Our pay per head sportsbook service has up to the minute figures, meaning
if a player is maxed out, they cannot place a wager without your approval of clearing their
figure. In other words, nobody will be able to dig themselves into a hole, leaving you having to
cover their figure or eat their loss.
How many times have you missed a line move that cost you money? The online bookie sites make a
big move due to an injury or weather conditions you are unaware of and suddenly, because you are
using an outdated line, money comes in on the wrong side, and you get crushed. That will never
Our system constantly monitors lines from all the top online sites and updates your lines
accordingly. The line can also be set to adjust based on the amount of action your personal book
is receiving in action. And best of all, it is all automated, so you don’t have to worry about
EVER missing out on a line change again.
Finally, if you are not online, you cannot offer the same services as other online bookies, such
as horse racing and casino action. Adding a casino to your local bookie operation automatically
provides you with another profit center that will enable you to significantly grow your
operation. When your players lose money, you get a piece of that action—it really is as simple
You have taken the first step just by investigating pay per head sportsbook services, but now it
is time to pull the trigger. For only $7 per active player per week, you can bring your local
bookie operation into the 21st century. Visit us at 7pph.com for more information.